Miu Miu's New Holiday Campaign Is the Ultimate Christmas Wish List
From Arcadie bags to logo hair clips.
‘Tis the season for holiday campaigns, according to Miu Miu, which just dropped the latest instalment of its 2025 holiday collection. Designed to “uplift and empower,” this season’s offering aims to subvert a traditional festive wardrobe, swapping classic tailoring and holiday jumpers for playfully provocative micro-shorts, crumpled satin and opulent stoles and jackets.
In signature Miu Miu style, the collection pairs bias-cut satin slips and lingerie-inspired dresses with ribbons, bows and floral prints, reimagining femininity through excessive layering and contrasting fabrics.
Elsewhere, the offering includes festive footwear and accessories, such as soft moccasins, loafers, and ballerinas, worn alongside ultra-flat nylon sneakers, patent pumps, and kitten heels. Standout accessories include the signature Wander, Arcadie and Pocket Bags, along with the Beau, Solitaire, Pochette and Backpack styles, each reimagined in aged leathers and festive hues like pink and red.
This season also sees the return of the Miu Miu Custom Studio, recreating seasonal sneakers and bags into new, one-of-a-kind pieces with unique pins and accessories.
Take a look at the new Miu Miu Holiday collection above and head to the brand’s website to shop.
In other news, ASICS dropped a new SHUSHU/TONG collab.
