Rare Beauty Just Added Perfume to Its Cult-Favorite Lineup
The Rare Eau de Parfum has arrived.
Rare Beauty, the beloved brand founded by Selena Gomez, is officially venturing into the fragrance world with the release of its first-ever perfume. The new Rare Eau de Parfum is described by the brand as “a warm and decadent blend with a touch of spice.”
After becoming well established in both the makeup and skincare world, Rare Beauty’s highly-anticipated entrance into scents is long overdue. Just like the brand’s viral products, the Rare Eau de Parfum emphasizes function over complexity — and even features an ergonomic bottle for seamless application.
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As for the scent itself, Gomez says the Rare Eau de Parfum’s versatility is one of the reasons it’s so special. ‘My days are never the same, so I wanted a fragrance that evolves for the moment. Something that could take me from a quiet morning at home to a big night out — and always feels just right,” she says in a press release.
With notes of vanilla and ginger, the Rare Eau de Parfum delivers both bright and sensual energy — along with sandalwood and musk for an extra layer of sophistication. The perfume will be available for purchase on the brand’s website starting August 7.
While you’re here, read about SKIMS’ new Seamless Sculpt Face Wrap.
