Rare Beauty

Why Did Selena Gomez Slather Her Face With Foundation for TikTok?
Beauty

Why Did Selena Gomez Slather Her Face With Foundation for TikTok?

Oh no baby, what is you doing?
2,062 Hypes

Selena Gomez Was Worried Rare Beauty "Wasn't Going To Sell"
Entertainment

Selena Gomez Was Worried Rare Beauty "Wasn't Going To Sell"

We love to see haters proven wrong.
1,142 Hypes

11 Celebrity-Owned Beauty Brands That Are Worth Buying Into
Beauty

11 Celebrity-Owned Beauty Brands That Are Worth Buying Into

From skincare, makeup and haircare — these are the brands that deserve all of the hype and coins.
2,919 Hypes

10 Hispanic/Latinx Beauty Brands You Need To Have On Your Top Shelf
Beauty 

10 Hispanic/Latinx Beauty Brands You Need To Have On Your Top Shelf

The brands that we love who are moving and shaking the industry.
1,978 Hypes

Here Are 5 of the Best Hydrating Makeup Primers for Cactus Dry Skin
Beauty 

Here Are 5 of the Best Hydrating Makeup Primers for Cactus Dry Skin

Just like Sprite, these products will quench your skin’s thirst.
2,140 Hypes

Selena Gomez Snatches the Edges off Ponytails With Her 1960s-Inspired Birthday Style
Beauty

Selena Gomez Snatches the Edges off Ponytails With Her 1960s-Inspired Birthday Style

She’s 30, flirty and thriving.
16,109 Hypes

Selena Gomez Confirms She's Releasing New Music This Year
Music

Selena Gomez Confirms She's Releasing New Music This Year

In addition to the launch of new Rare Beauty products.
3,056 Hypes

The HYPEBAE Best: Our Editors' Favorite Beauty Products of 2021
Beauty 

The HYPEBAE Best: Our Editors' Favorite Beauty Products of 2021

Including makeup and skincare products we loved this year.
35,509 Hypes

Our Favorite Beauty Products of October 2021
Beauty 

Our Favorite Beauty Products of October 2021

From a creamy blush to a skin-soothing body cream.
8,188 Hypes

Our Favorite Beauty Products of September 2021
Beauty 

Our Favorite Beauty Products of September 2021

HYPEBAE editors tried some of the best new makeup and skincare launches.
6,474 Hypes

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