Miista Just Travelled to France To Make Its Own Wine
Celebrating human-led craftsmanship and community experience.
We all know good things take time. Whether it’s perfecting a shoe that takes months to design or crafting natural wine, rushing the process is officially out. Embracing a slow, artisanal rhythm, cult footwear label Miista recently took a crew of creatives from Paris to Pépin Winemakers in Alsace for the ultimate messy, hands-on vineyard experience.
Nodding to traditional, human-led craftsmanship, the Miista team spent the day amongst the vines throwing themselves feet-first into grape-treading. Ditching standard perfection for raw experience, shoes were kicked off immediately to take the meaning of “raw materials” to a whole new level.
Known for making vibrant and organic natural wines, Pépin’s low-intervention ethos aligns seamlessly with Miista’s passion for experimental craft, human connection and subverting fashion norms. The best part? The grapes trodden during this autumnal getaway will spend the next year fermenting into custom natural wine. Once it’s ready, Miista will reunite with the crew in Paris to sip the very fruits of their labor. From vineyard to glass, it’s a sweet celebration of slow living, unpredictable creativity and total togetherness.
With the brand’s recent evening hosting lectures from women in partnership with Lost Property in London, this is another step in the brand’s community-first ethos, buidling something that is so much more than just a brand. Check out some of the imagery from the experience above and head ot the brand’s website to shop the latest collection.
In other news, Jimmy Choo celebrates its 30th anniversary with a pearl-inspired capsule.
