GANNI Taps True Whitaker for Its Latest Campaign
“Little me, a very uncertain dark-skinned girl, would be jumping for joy.”
Colorful, carefree and quintessentially Scandi, GANNI girl summer is just around the corner. The easiest way to add a playful pop to your outfit is through accessories, and GANNI is a master of this. The label just dropped a campaign featuring its Mini Hobo Bag (the tiniest member of the Hobo family), alongside rising star True Whitaker, most recently capturing our hearts in the hit show I Love LA.
The bag returns in new colors, textures and unexpected finishes, solidifying its status as the hero silhouette of the season and sure to be all over your feeds soon. Taking the brand’s signature blend of play and function, the proportions are cute, with design elements that nod to that lighthearted nature, including the laced mirror tag and Butterfly-logo dice puller.
Styled on Whitaker, the bag looks like much more than just an accessory, but an overall attitude, embodying the true GANNI girl. Lensed by Gray Sorrenti, the campaign captures the star’s self-assured energy and personal style. Speaking on the campaign, Whitaker shared that it felt “fresh and cool” with “a clean swag.” We couldn’t agree more. The star also dubbed her own personal style as “tight and tiny,” just like the bag itself.
“I’ve felt a level of beautiful acceptance into the fashion world since I Love LA. Little me, a very uncertain dark-skinned girl, would be jumping for joy. I think my mom would be very proud, too,” Whitaker added on her evolving relationship with fashion.
Check out the playful images above and head to the GANNI website to shop the drop.
In other news, check out everything we know so far about The Summer I Turned Pretty movie.
