Adidas Is Reportedly Losing Money From Its IVY PARK Partnership With Beyoncé
Fashion

Adidas Is Reportedly Losing Money From Its IVY PARK Partnership With Beyoncé

The brand deal ends after 2023, and adidas executives are reportedly discussing whether they want to keep the brand.
42,214 Hypes

Jay-Z on Why Beyoncé's 'Renaissance' Deserved Album of the Year at the 2023 Grammys
Entertainment

Jay-Z on Why Beyoncé's 'Renaissance' Deserved Album of the Year at the 2023 Grammys

Which instead was awarded to Harry Styles for ‘Harry’s House.’
4,051 Hypes

Lizzo Is the First Black Woman To Win the Grammy for Record of the Year in Nearly 30 Years
Music

Lizzo Is the First Black Woman To Win the Grammy for Record of the Year in Nearly 30 Years

Since Whitney Houston in 1994.
7,203 Hypes

Beyoncé Thanks Queer Community, Moments Before Losing To Alleged Queer Baiter
Music

Beyoncé Thanks Queer Community, Moments Before Losing To Alleged Queer Baiter

Was Beyoncé snubbed for Styles?
1,970 Hypes

Beyoncé's Hairstylist Confirms Her Natural Hair Length
Beauty

Beyoncé's Hairstylist Confirms Her Natural Hair Length

“I woke up like this.” — Beyoncé, probably.
244,089 Hypes

Beyoncé Receives Her 32nd Grammy, Breaking Record for Most Wins in the Show's 64-Year History
Music

Beyoncé Receives Her 32nd Grammy, Breaking Record for Most Wins in the Show's 64-Year History

Making history.
4,488 Hypes

Here Are All the Winners of the 2023 Grammys
Music

Here Are All the Winners of the 2023 Grammys

Beyoncé breaks the record for the most Grammy wins in history.
4,660 Hypes

Beyoncé Announces 'Renaissance' World Tour
Music

Beyoncé Announces 'Renaissance' World Tour

Check out all the tour dates here.
6,644 Hypes

Beyoncé Returns to the Stage for the First Time in Over 4 Years
Entertainment

Beyoncé Returns to the Stage for the First Time in Over 4 Years

The hour-long show took place in Dubai.
6,483 Hypes

adidas and IVY PARK Launch Drop 7: "PARK TRAIL"
Fashion

adidas and IVY PARK Launch Drop 7: "PARK TRAIL"

With a campaign starring Georgia Palmer, Ice Spice, Offset and Devon Aoki.
9,977 Hypes

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