CUUP Forays Into Swimwear With First Bikini Collection
Fashion

CUUP Forays Into Swimwear With First Bikini Collection

Offered in 53 different sizes for all body types.

CUUP's Signature Lingerie Pieces Get Dressed in New "Sea" and "Ether" Colorways
Fashion

CUUP's Signature Lingerie Pieces Get Dressed in New "Sea" and "Ether" Colorways

Refresh your spring intimates collection with these updated styles.

The Ultimate 2021 Mother's Day Gift Guide
Art

The Ultimate 2021 Mother's Day Gift Guide

Featuring fashion and home picks from Dior, vitruvi and more.

CUUP Launches New Underwear Design, The Tap
Fashion

CUUP Launches New Underwear Design, The Tap

The classic, high-waisted silhouette is available in four colorways.

CUUP's Latest Lingerie Capsule Takes Inspiration From Artist Alma Thomas
Fashion

CUUP's Latest Lingerie Capsule Takes Inspiration From Artist Alma Thomas

Debuting two new hues from the underwear label.

CUUP's New Lingerie Campaign Proves Style Is Ageless
Fashion

CUUP's New Lingerie Campaign Proves Style Is Ageless

The bra company features older women in an inclusive shoot.

Yes, "Granny Panties" Are Back – Here Are 16 Designs You Can Shop Now
Fashion

Yes, "Granny Panties" Are Back – Here Are 16 Designs You Can Shop Now

These high-waisted briefs are the definition of comfort.

CUUP Welcomes the Holidays With New "Dusk" Colorway
Fashion

CUUP Welcomes the Holidays With New "Dusk" Colorway

Update your lingerie drawer with these must-have styles.

CUUP Is the Inclusive, New-Gen Lingerie Brand You Need to Know
Fashion

CUUP Is the Inclusive, New-Gen Lingerie Brand You Need to Know

Co-Founder Abby Morgan discusses how the label helps women embrace modern femininity.

CUUP Introduces New "Zest" Colorway to Its Body-Positive Lingerie Pieces
Fashion

CUUP Introduces New "Zest" Colorway to Its Body-Positive Lingerie Pieces

A bright orange hue to add to your intimates drawer.

CUUP's New "Moss" Collection Features Chic Lingerie in an Earthy Green Hue
Fashion

CUUP's New "Moss" Collection Features Chic Lingerie in an Earthy Green Hue

Bras run from size A to H cups, and bottoms from size XS to XL.

CUUP Launches Comfy-Chic Bras and Underwear in "Citrine" Yellow
Fashion

CUUP Launches Comfy-Chic Bras and Underwear in "Citrine" Yellow

Take a look at the lemonade-hued lingerie pieces.