Get an Exclusive Look at the Making of the Naked x adidas Consortium Magmur Runner

Go behind-the-scenes in this video.

Footwear
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If you’ve been looking for a sneaker to add to your spring roundup, look no further. Naked has just revealed its exclusive adidas Consortium Magmur runner, which is arriving in two seasonal colorways. The sneaker surfaces in one all-white iteration, which will see a global release, as well as a white, green and blue version which will be exclusive to friends and family.

Taking inspiration from the ’90s, the new Consortium Magmur sports a chunky, sculpted adiPrene sole as well as a sleek panelled upper. The “dad sneaker” is ideal for mixing and matching, and is the perfect trainer to wear all day, everyday. The Naked CPH campaign is shot by Petra Kleis, and features seven models proving that the shoe is unisex and easy to wear.

Take a look at the editorial in the gallery above, and head over to Naked to shop the sneaker.

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