Billie Expands Its Catalogue and Releases a New Collection of Clean Beauty Essentials
Along with the launch of its first-ever Clean Cash Calculator.
Female-first brand Billie has just released a new collection of everyday beauty essentials, along with a first-of-its-kind Clean Cash Calculator – an online database that tells you how safe your product is. The label’s range has been formulated to be completely clean, prioritizing women’s health and bodies.
Before the development of the collection, Billie surveyed hundreds of women to understand their routines and found that most used lip balm, face wipes and dry shampoo on a daily basis. As a result, the beauty brand created its own clean versions of the three products that don’t contain parabens, phthalates, harsh foaming agents and DEA. Additionally, all new items don’t contain any hazardous ingredients, which have been certified by EWG’s Skin Deep database. Powered by the technology used by The Environmental Working Group, the clean calculator compares how your routine stacks up against its clean products, and provides users with a discount code if it isn’t as safe as the Billie equivalent.
The Wonder wipes and Super Salve lip balm retail for $9 USD each, while the Floof dry shampoo is priced at $14 USD. You can now purchase all items at Billie’s website.
For more clean beauty-related news, check out our editor’s review of Drunk Elephant’s new Hair & Body collection.
