Art & Design

FRAMA Launches Towel Collection for Utilitarian Living

Made of naturally sourced materials in different sizes.

2,969 Hypes

FRAMA Launches Towel Collection for Utilitarian Living

Made of naturally sourced materials in different sizes.

FRAMA continues to promote mindful living with its new towel collection comprised of organically sourced materials. The range arrives in “Sage Green” and “Burnt Orange” hues in OEKO-TEX® certified cotton.

With 350 to 600 GSM, the presence of mixed fiber blends contributes to a smoother user experience. The towels come in three different sizes — hand, body and bath. Two types of towels allow for freedom of choice, namely the FRAMA LightTowels and the FRAMA HeavyTowels. The light towels are comprised of 20% linen and incorporate breathable, hypoallergenic and quick-drying properties. Meanwhile, the heavy towels implement 30% of hemp loops within their design, showcasing absorbent properties amid double-stitched hems and closed corners.

The collection can be purchased via FRAMA Studio Store, FRAMA’s official website and select retailers beginning January 2022.

Read Full Article
Text By
Share this article

What to Read Next

Diesel Welcomes You to a World of Successful Living for SS24
Fashion

Diesel Welcomes You to a World of Successful Living for SS24

Continuing its partnership with Guinness World Records.
2,253 Hypes

eBay Launches Consignment for Luxury Clothing
Fashion

eBay Launches Consignment for Luxury Clothing

Serving Gucci, Fendi, Prada and more.
1,460 Hypes

Harry Styles' New Pleasing Launch is Ribbed For Your Pleasure
Fashion

Harry Styles' New Pleasing Launch is Ribbed For Your Pleasure

Off duty never felt so good.
10,370 Hypes


EB Denim's Pre-Spring 2024 Celebrates Los Angeles Living
Fashion

EB Denim's Pre-Spring 2024 Celebrates Los Angeles Living

Debuting slouchy silhouettes in new washes.
1,397 Hypes

Get Ready for Valentine's Day With Victoria's Secret's Staples
Fashion

Get Ready for Valentine's Day With Victoria's Secret's Staples

Turn up the mood with these dreamy undergarments.
7,732 Hypes

Dogs Trained To Detect COVID-19 in Metallica and Tool Concert Tours
Culture

Dogs Trained To Detect COVID-19 in Metallica and Tool Concert Tours

More acts are incorporating the service with the rise of omicron.
54,384 Hypes

Drake Teases New NOCTA x Nike Hot Step Air Terra Sneaker
Footwear

Drake Teases New NOCTA x Nike Hot Step Air Terra Sneaker

Arriving in “Triple Black.”
8,257 Hypes

First Episode of 'Euphoria' Season 2 Breaks HBO Max Viewer Record
Film & TV

First Episode of 'Euphoria' Season 2 Breaks HBO Max Viewer Record

Drawing 2.4 million viewers across all platforms.
2,789 Hypes

Carhartt WIP Plays With Colors and Prints for SS22
Fashion

Carhartt WIP Plays With Colors and Prints for SS22

Spring-ready iterations of the brand’s classics.
3,045 Hypes

TheOpen Product Goes Sustainable for SS22 "Garden Gang" Collection
Fashion

TheOpen Product Goes Sustainable for SS22 "Garden Gang" Collection

Featuring ’90s-inspired flared jeans, fringed cardigans and more.
1,441 Hypes

Bottega Veneta Introduces "Teen" Size Pouch and Jodie Bags
Fashion

Bottega Veneta Introduces "Teen" Size Pouch and Jodie Bags

An option slightly larger than the house’s Mini bags.
14,534 Hypes

Snowflake Motifs Envelop This Nike Air Force 1 Low
Footwear

Snowflake Motifs Envelop This Nike Air Force 1 Low

Complete with a snowy hangtag.
3,631 Hypes

A Fan Was Arrested at Doja Cat's Indianapolis Concert for a "Bomb" Threat
Culture

A Fan Was Arrested at Doja Cat's Indianapolis Concert for a "Bomb" Threat

For the purpose of advancing in line before the show.
1,527 Hypes

Kanye West's "Heaven and Hell" Visual Features Hooded Individuals and Floating Bodies
Music

Kanye West's "Heaven and Hell" Visual Features Hooded Individuals and Floating Bodies

The music video also serves as YEEZY Gap’s debut TV commercial.
9,267 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.