Sex & Dating

Urban Outfitters Partners With Queer and Pro-Hoe Lube Brand, Goodparts

Tune in for deets on your exclusive discount.

By
764 Hypes

Urban Outfitters Partners With Queer and Pro-Hoe Lube Brand, Goodparts

Tune in for deets on your exclusive discount.

Sex-positive and inclusive lubricant company, Goodparts, launched its first national partnership this week with none other than Urban Outfitters.

Goodparts first hit our radar with its “Lubed UpNFT collection that boldly featured the human form as an effort for sex workers. Now, the brand is expanding into online retail stores, marking huge growth for the Brooklyn-based company.

urban outfitters products goodparts lube balms queer owned

Founded by Dave Shanfield, the partnership will feature the brand’s best-selling Hydrating Organic Lube for $28 USD and the Everywhere Balm for $18 USD. Shanfield elaborated, “our partnership with Urban Outfitters exemplifies Goodparts’ mission to destigmatize sexual wellness practices and conversations across all genders and sexualities, with products designed to sit at the intersection of sex, lifestyle, and fashion.”

Shanfield elaborated, “I came out as gay when I was 18 and, ever since, it’s been a journey of discovering self-acceptance and pride in my sexuality. Goodparts is the manifestation of that pride, and it’s incredibly rewarding for that to be recognized and supported by a major retailer like Urban.” Since the brand’s conception, it has helped shift the general tone towards sex-positivity for men, while also making its products available to people of all identities.

Urban Outfitters provided a statement on the brand’s iconic strategy and the new partnership: “We are thrilled to launch Goodparts on Urban Outfitters in our Men’s Grooming category as we grow our assortment with queer-owned businesses and select product that resonates with the UO customer,” said UO’s buyer. “We’ve had proven success in the sexual wellness space specifically for our female customer, but believe there is opportunity to offer unique, high-quality products that cater to both men and women to promote a healthier lifestyle.”

For a discount, forward your Urban Outfitters receipt to care@verygoodparts.com and they’ll send you a $10 USD discount code.

Shop Goodparts today on Urban Outfitters website.

 

View this post on Instagram

 

A post shared by Goodparts (@verygoodparts)

Read Full Article
Share this article

What to Read Next

Spoil Your Sensual Self With Beia's Body and Intimacy Serum
Sex & Dating

Spoil Your Sensual Self With Beia's Body and Intimacy Serum

Doubling as a lubricant for sex and hydrating serum.
1,367 Hypes

Brain Dead x Reebok Add Fuzzy Laces to the Club C Revenge
Footwear

Brain Dead x Reebok Add Fuzzy Laces to the Club C Revenge

Arriving in two colorways.
1,338 Hypes

Frank Ocean's Homer Releases $25K USD Cock Rings
Sex & Dating

Frank Ocean's Homer Releases $25K USD Cock Rings

We love a kinky plot twist.
15,351 Hypes


Khloé Kardashian and Tristan Thompson Welcome Baby No. 2 Via Surrogate
Entertainment

Khloé Kardashian and Tristan Thompson Welcome Baby No. 2 Via Surrogate

“Khloé is incredibly grateful to the extraordinary surrogate for such a beautiful blessing,” a source shared.
5,361 Hypes

How to Cop the Cecilie Bahnsen x ASICS Sportstyle Collab
Footwear

How to Cop the Cecilie Bahnsen x ASICS Sportstyle Collab

An extremely limited drop benefitting a worthy cause.
2,459 Hypes

Emma Watson Calls 'Harry Potter' Co-Star Tom Felton Her Soulmate
Entertainment

Emma Watson Calls 'Harry Potter' Co-Star Tom Felton Her Soulmate

“We’ve loved each other in a special way,” she says.
6,525 Hypes

Zendaya Spent 3 Months Training for Upcoming Romantic Dramedy 'Challengers'
Film & TV

Zendaya Spent 3 Months Training for Upcoming Romantic Dramedy 'Challengers'

The actor plays a tennis player-turned-coach.
42,208 Hypes

KRAVIS Is Officially the Easiest and Coziest Couples Costume
Sex & Dating

KRAVIS Is Officially the Easiest and Coziest Couples Costume

For streetwear lovers and rockstar girlfriends.
2,358 Hypes

Dove Cameron’s "Boughie Butter" Yellow Blunt Bangs Are Notes for Halloween Inspiration
Beauty

Dove Cameron’s "Boughie Butter" Yellow Blunt Bangs Are Notes for Halloween Inspiration

The star really served us a top number here.
773 Hypes

Paris Hilton Elaborates on How the "Bimbo" Persona She Created Saved Her
Entertainment

Paris Hilton Elaborates on How the "Bimbo" Persona She Created Saved Her

As a result of dealing with mental and emotional abuse.
3,127 Hypes


Salomon Releases New Seasonal Colorways for XT-6 GTX
Footwear

Salomon Releases New Seasonal Colorways for XT-6 GTX

An everlasting icon fully coated for urban winter protection.
4,740 Hypes

Heron Preston SS23 Takes Cues from the Streets of New York
Fashion

Heron Preston SS23 Takes Cues from the Streets of New York

Featuring new season denim, motorcycle jackets and more.
1,048 Hypes

Horse Sneakers Are Here and They're Adorable
Footwear

Horse Sneakers Are Here and They're Adorable

With each purchase benefitting Sneaker Ball Lex.
13,350 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.