Loewe Perfumes’ Opens Its First U.S. Store in New York City
Inside of the city’s iconic Bergdorf Goodman department store.
Capturing the essence of sustainability and nature, the store presents an innovative and immersive scent experience while expressing a botanical archive that showcases the complete collection of Loewe Botanical Rainbow fragrances and the Loewe home scents range. Loewe’s Botanical Rainbow fragrances is a vibrant collection of genderless scents that encompasses a myriad of emotions, moods and attitudes, as well as masculine, feminine and universal scents. Each perfume is inspired by an element or phenomenon found in nature, also reflected in the color of its bottle — a distinctive block-shaped design originated by Loewe creative director Jonathan Anderson.
The Loewe home scents range features ten fragrances, each crafted as an authentic olfactory portrait of a single plant, flower or herb. The collection is available as scented candles, room sprays, room diffuser sets and sculptural wax-scented candleholders, and selected fragrances are also available as liquid and solid soaps.
Visit Loewe’s official fragrance website for more information.
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