ATP Atelier Debuts Playful Fall 2022 Campaign Inspired by the Scandi Lifestyle
POV: You’re a Stockholmer and the sun comes out for 0.5 seconds.
ATP Atelier has revealed a tongue-in-cheek campaign for Fall 2022.
The Sweden-based label debuted a range of visuals highlighting its latest release, while telling stories of Scandi women and their lives in Stockholm. A video clip is captioned, “POV: You’re a Stockholmer and the sun comes out for 0.5 sec,” as four women walk into the sunlight wearing the label’s latest footwear and handbag designs.
This season, ATP Atelier continues to fuse feminine silhouettes with bold accents while maintaining a fall-ready, earthy color palette. The tones are contrasted with splashes of lilac and hot pink shades. Standout pieces include Moncaleri, a chunky Chelsea boot style, and Canova, a loafer silhouette. These footwear styles are introduced alongside ’90s-inspired heels and open-toe stiletto sandals. In handbags, the Caselle boasts a boxy shape in seasonal colors, while the Cortona is a classic tote featuring hardware details.
Peep the Fall 2022 collection above and head over to ATP Atelier’s website to shop the first drop.
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