Beauty

Kim Kardashian Said the Next Big Beauty Trend Will Be "Snatural Glam"

Of course we’re listening to *thee* beauty kween.

15,525 Hypes

If we’re being honest, Kim Kardashian has been ahead of makeup trends for the last decade. From her signature top and bottom lashes to really bringing out the artistry of contouring — she has always been the moment, the vibe. Now, she’s introduced yet another glam trend we’re sure the masses will be after, dubbed “snatural glam.”

Kimmy tapped industry icon Ash K Holm to give her a quick beat before she was spotted out in those LA streets. The makeup artist took to Instagram to share the look on her grid, coining the trend: “Snatural Glam.” However, Holm’s didn’t provide the full breakdown of what the look entails, but from what we can make out, “snatural glam” is a mixture of snatched natural makeup. The “S” denotes “snatched” and “N” for natural — a genius play on words.

 

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A post shared by Ash K Holm (@ash_kholm)

“Snatural glam” makeup is a trend that can easily go from day to night with fundamental beauty essentials such as a buildable foundation, setting powder, eyebrow pencil/filler and flesh-toned lip liner. We assume the key to acing this look is only to use transitional, buildable products.

To enhance the “snatural” element of the look, celebrity hairstylist Andrew Fitzsimons styled the reality star with a sleek, XL ponytail to give her overall vibe the extra bit of “ummph” it needed. (You know we love a good pony moment.)

But let’s be real, we’re talking about Kim Kardashian. Hate or love her, she always serves us the tea…and comes in with hot as ice. (Yes, for the Britney Spears reference.)

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