Fashion

Camo Meets Cute in Named Collective's "Prey" Collection

Including fur-lined hoodies, two-piece sets and fluffy balaclavas.

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Camo Meets Cute in Named Collective's "Prey" Collection

Including fur-lined hoodies, two-piece sets and fluffy balaclavas.

If you’ve been wondering about the brand behind the viral camo and ribbon garments — the one that’s taken social media by storm — get to know the name Named Collective. Continuing on the success of its signature camo-meets-cute style, the London-based brand just dropped its latest collection dubbed “Prey.”

The 11-piece drop includes fur-lined hoodies, two-piece camo sets and a heavy helping of lace ribbon details. Responding to demand for the “Prince55 Sculpt Stretch Sets,” the collection introduces two new colorways of the fitted sculpt tracksuit in “Snow” and “Camo,” along with signature micro-shorts and matching white ribbed camis.

“Prey” is complete with playful accessories including a soft, fluffy pink balaclava with a heart-shaped face hole. The balaclava is perfect for layering under the brand’s fur-lined hoods or styling with just the micro-shorts — it is definitely our favorite piece in the drop.

The “Prey” collection is available to purchase on Named Collective online.

In other fashion news, read about Carhartt WIP’s FW24 womenswear campaign.

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