Fashion

Puppets and Puppets Drop SS25 Campaign

The viral New York-based label is all about the accessories this season.

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Puppets and Puppets Drop SS25 Campaign

The viral New York-based label is all about the accessories this season.

New York-based label Puppets and Puppets is known for its playful take on classic accessories and clothing, rising to fame as a result of its viral cookie bag. Most recently, the brand debuted its Spring/Summer 2025 collection during a presentation at London Fashion Week and now, the SS25 campaign has landed.

Echoing the brand’s shift towards its accessory range over ready-to-wear, the new campaign places Puppets’ bag offering at the center, debuting plush black, brown and silver shoulder bags in a brand new shape. The distressed silver silhouette and large brown style arrive with black fabric detailing wrapped around the outsides, while this season’s new black style features patent black strap detailing on its corners.

Check out the new Puppets and Puppets SS25 campaign above, with the collection coming soon to the brand’s website.

In other news, here’s a look at our favorite celebrity Halloween costumes of the year so far.

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