Nicole McLaughlin, Rihanna and Peggy Gou Shine in 2024's Hypebeast 100
To spotlight the leading figures in fashion, footwear, music and more.
The 2024 Hypebeast 100 list has officially dropped, showcasing the top creative individuals and brands who have made a lasting impact across a range of industries. From fashion, footwear and music to art and design, sports and food, the list celebrates the trailblazers and innovators who have made waves this year with their talent and relentless pursuit of excellence.
This year’s honorees spotlight beloved industry figures like Nicole McLaughlin, celebrated for her ingenious approach to design, and Sandy Liang, who continues to redefine age norms in fashion with her unique perspective. Rihanna also features on the list, with the expansion of Fenty Beauty and the launch of Fenty Hair this past June.
As is tradition, this year’s list reflects the diverse and dynamic nature of creativity. Whether it’s an artist like Peggy Gou making yet another hyped track to redefine electronic music or a brand like Cecilie Bahnsen rethinking feminine silhouettes, the Hypebeast 100 brings together a collective of individuals whose work challenges the status quo and leaves a lasting imprint on the world.
In addition to the recognition of these incredible talents, Hypebeast’s list also features several standout awards that highlight specific achievements in the industry. This year, Mary-Kate and Ashley Olsen‘s The Row takes home the award for “Best Womenswear Brand,” Louis Vuitton and Tyler, The Creator‘s collaborative efforts earned them the title of “Best Fashion Collaboration,” a testament to the groundbreaking partnership between luxury and streetwear. Meanwhile, HOKA has been named “Best Footwear Brand,” thanks to its innovative designs that continue to redefine performance and style.
Check out the full list of winners here.
