Free People and Daisy London Are Making Vintage-Inspired Jewelry
With a campaign fronted by Pixie Geldof.
Free People is leaning into its bohemian roots with a new jewelry collaboration alongside British brand Daisy London, bringing together vintage-inspired designs, colorful gemstones and a distinctly undone feel. Fronting the campaign is Pixie Geldof, the ultimate London cool-girl and longtime Daisy London friend.
The exclusive 22-piece collection reworks Daisy London’s signature stacking style through Free People’s free-spirited lens. Think chunky chains, nostalgic T-bar details and statement cocktail rings, all finished in decadent gold plating. Peridot green and warm champagne tones bring a little color to the mix, while hand-drawn details and chunky tassels give the pieces that perfectly imperfect feel, almost as if you found them in a vintage shop.
Designed to be layered and worn on repeat, the range spans necklaces, rings, bracelets and earrings, making it easy to add a little bohemian romance to your everyday rotation. To give it that extra personal feel, each piece arrives in a co-branded soft pink satin drawstring pouch, while the brands have also reimagined Daisy London’s cult jewelry case in a nostalgic floral tapestry, complete with a rich green suede interior.
The collection is now available at the Free People and Daisy London websites.
In other news, Kylie Jenner made her debut on the Victoria’s Secret Fashion Show runway.
