Rosie Huntington-Whiteley Dropped Her Third Collection With ViX Paula Hermanny
Moving away from the louder tones of previous drops and towards something calmer, inspired by nature.
Rosie Huntington-Whiteley is back with another dose of elevated beachwear, unveiling the third chapter of her collaboration with Brazilian swimwear label ViX Paula Hermanny. Returning as designer and global ambassador, the model continues to explore the intersection of swimwear and clothing, with a focus on craftsmanship, natural textures and that classic femininity.
Moving away from the louder tones of previous drops, the latest collection embraces a more muted palette. Classic black and white set the foundation, joined by soft “Fresh Rose,” earthy “Hazel Wood” and variations of olive green inspired by the natural landscape. “Ocean Mesh Rose” adds a textural touch, tying the swimwear and resort pieces together.
Handcrafted details take center stage throughout the collection, with intricate rope finishes, signature macramé and natural shells appearing across bikinis and one-pieces. The latter emerge as a defining motif, worked into everything from prints to the straps and knots that finish each design.
Beyond the beach, sheer silk and cotton blends, knits and fluid draping bring a sense of ease to the clothing, with pieces designed to move easily from the pool to the bar. Refined and intentionally tactile, the latest chapter puts the focus on thoughtful details over fleeting trends, creating a lineup ready to immediately elevate your holiday wardrobe and have everyone asking, “Where did you get that?”
Check out the campaign imagery above and head to the brand’s website to shop the lineup.
