BTS’ Jung Kook Stars in Calvin Klein’s Holiday 2026 Campaign
Giving us fashion inspiration for the festive season.
Calvin Klein is kicking off the festive season with a familiar, magnetic face: global brand ambassador and BTS member Jung Kook. Dropping just in time for the holidays, the singer curates a personal edit of the American heritage label’s most coveted icons, full of effortless, elevated layering for colder weather.
Lensed and directed by Alasdair McLellan, the campaign captures Jung Kook’s confidence and personality through intimate unboxings, festive dressing rituals and style challenges. The visuals spotlight the wardrobe heroes he continually reaches for, from signature denim and classic underwear to cozy knits and sleek outerwear.
“There are certain Calvin Klein styles that I always come back to — especially the denim,” Jung Kook shared in a press release. “For this holiday edit, I had fun taking some of the most iconic fits and styling them in new ways for the season. I like that you can dress them up or keep things simple and still make each look your own.”
At the heart of the collection are timeless denim silhouettes adapted for winter styling. The relaxed Barrel Jean and archival ’90s Straight are a perfect match for textured marled yarn sweaters and timeless crewnecks, crafting a look that transitions from family holiday gatherings to late-night get togethers with friends. For an edgier look than the classic Americana Calvin Klein is known for, the lineup introduces baggy jeans styled alongside rugged aviator jackets, crisp biker-inspired styles and tailored leather outerwear.
Calvin Klein’s Holiday 2026 collection is available to purchase now on the Calvin Klein website and select retailers.
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