Tower 28 Just Dropped Merch for the Skincare Girlies
The brand unveiled four new wearable items.
Tower 28 might be known for its sensitive skin-friendly essentials, but the brand just released its first-ever merch collection — made for all of the stylish skincare lovers. The four-piece collection is inspired by Tower 28’s signature orange hue and includes wearable staples like a comfy crewneck and a handy claw clip.
“Every piece feels as intentional and effortlessly cool as the products that made them a staple,” Tower 28 says in a press release. Just like the brand’s beloved skincare lineup which fundamentally values function over frills, its merch line harps on the same ethos of products that don’t just look good, but also make your life easier.
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In addition to the existing SOS Makeup Bag and Mini Tote, the brand is also introducing new favorites like the “W” Claw Clip, the Grippy Socks, the Keep-It Together Keychain and the Sunset Crewneck. While the claw clip is said to handle a full head of hair, the socks, which read “sensitive girls do pilates,” are a must for early morning workouts. Meanwhile, the Sunset Crewneck is made of 100% cotton for cozy nights in and the Keep-It Together Keychain promises to never lose your keys again.
Tower 28’s merch collection ranges from $12 USD – $54 USD and is now available for purchase on the brand’s website.
In other news, Dior Beauty ambassadors Jisoo and Anya Taylor-Joy helped unveil the brand’s newest lipstick.
