The Coolest Fashion Projects at Milan Design Week 2026
From Marni’s Milanese rituals to a fairground carousel made of fruit.
The hottest week in every design lover’s calendar is here: Salone del Mobile, also known as Milan Design Week. Italy’s fashion capital is taken over by all things aesthetic, from fashion and food to furniture and festivities. Centred as always around the furniture fair and running from April 21 to 26, this year’s showcase is set to host hundreds of designers, architects and brands, so tune in for our full download.
There are happenings all over the city, with highlights including Jil Sander‘s “Reference Library” and Issey Miyake’s pleated paper installation. This year’s edition of the fair also hosts the EuroCucina showcase, an exhibition dedicated to kitchenware and equipment for all the budding chefs out there.
As the week kicks off, we’ve picked out some of the coolest projects by our favorite brands, so read on to find out more and stay tuned for updates.
“Reference Library” is an exhibition conceived by Apartamento in collaboration with Jil Sander. The showcase brings together 60 books from around the world, each chosen by an individual with a unique perspective, such as writers, artists, filmmakers, thinkers and makers. Together, the books form a collection of personal references made to inspire. Reading for pleasure is in serious decline, and here the book is presented as an object worth defending. The installation sees rows of chrome lecterns, pooled in light and carrying each title, which is reflected back by a mirrored wall. Upon arrival, guests are presented with a pair of white gloves to wear (which you can keep afterwards as a memento) to handle the books with care.
Louis Vuitton Objets Nomades
For Milan Design Week, Louis Vuitton is presenting its new “Objets Nomades” collection alongside its signature trunks at Palazzo Serbelloni. The Milanese palace provides a historical backdrop for the creations, arranged in bold colorways that offer a uniquely Louis Vuitton perspective, from Art Deco to the present day. Each room stages a different design area, with furniture, colors, textiles and styles all explored in the palatial atmosphere.
Marni x Cucchi
Marni and Cucchi are celebrating quintessential Milanese social rituals, from the morning cappuccino to an espresso at the counter, through to the evening aperitivo. The project reimagines one of the city’s signature social places and blends the DNA of Marni and Pasticceria Cucchi into a distinctive aesthetic envisioned by RedDuo Studio. From tableware to textiles and pastry packaging to staff uniforms, the color palette and design language unfold across every element of the space. The cappuccino cups and saucers will also be available to buy at the Marni boutique on Via Montenapoleone. You’re about to see this one all over your feeds.
ARKET and Laila Gohar
Nordic brand ARKET and New York-based artist Laila Gohar just dropped a collaboration, and to mark the launch, they teamed up to present a co-created public installation during Milan Design Week. The work centers on a reimagined fairground carousel, making it part sculpture and part interactive set. The ride’s figures are replaced by huge fruits and vegetables, a nod to Gohar’s enduring use of food, and creating a playfully theatrical outcome. “We wanted to create something open and inclusive, something that invites people in, rather than asks them to observe from a distance,” shared Gohar.
Gucci Memoria Curated by Demna
Gucci is presenting “Memoria,” an immersive exhibition curated by Demna, who was appointed the brand’s creative director last year. Taking place at the Chiostri di San Simpliciano, the project traces the House’s history through installations spanning tapestries, a botanical environment inspired by the Flora motif and interactive elements such as a custom vending machine. This is a full sensory experience channelling the rich story behind the brand.
RIMOWA
RIMOWA is a regular at Milan Design Week, staging something exciting most years. This time around, the luxury luggage brand is announcing a collaboration with Lehni. The pair is unveiling two designs dedicated to inside the home, specifically to store and protect your RIMOWA suitcases. This is an elegant answer to all your luggage storage problems. This is accompanied by the RIMOWA Lehni Visitor Center, a curated space open during the week, where the limited-edition pieces will be on display.
Bottega Veneta and Kwangho Lee
Bottega Veneta is collaborating with Korean artist Kwangho Lee for the third time. The project is a light installation staged in the house’s store alongside activations across the city. The showcase combines a suspended woven form with light sculptures designed from Bottega Veneta’s signature leather fettucce (strips). The pieces are created in bespoke shades of black and green chosen by creative director Louise Trotter, which echo the earthy feel of the space.
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