Amelia Gray Fronts SKIMS' Ultimate T-Shirt Bra Campaign
Giving the brand’s essentials an edgy upgrade.
SKIMS is back with another perfect underwear campaign, and this time, the brand has tapped bona fide it-girl Amelia Gray as the face of its new Ultimate T-Shirt Bra campaign. Known for her bold look and runway presence, Gray strips down to the basics, bringing her signature effortlessly cool energy to Kim Kardashian’s shapewear empire.
Pared back like the product, the campaign highlights the evolution of the brand’s everyday essentials. Merging functionality with a second-skin feel, the Ultimate T-Shirt Bra features innovative 360-stretch technology designed to smooth, support and adapt seamlessly to your body shape.
Modeled by Gray in a raw, minimalist studio setting, the collection is rendered in a beautiful palette of earth tones and neutrals ranging from soft “Sand” and rich “Sienna” to classic “Onyx.” Comfort is at the forefront of the bra’s design, whether it’s for everyday wear or on occasion. Giving SKIMS an edgy upgrade, Gray just made us fall in love with the T-Shirt Bra all over again.
The SKIMS Ultimate T-Shirt Bra collection is available to shop now via the SKIMS website.
In other news, Maya Jama is the new face of Agent Provocateur Swim.
