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Bella Venice's Latest Drop Is Made for those Endless California Days

Inspired by the carefree energy of Venice Beach.

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Bella Venice's Latest Drop Is Made for those Endless California Days

Inspired by the carefree energy of Venice Beach.

If you’ve been dreaming of a never-ending West Coast vacation, Bella Venice founder Taylor Pardee has some excellent news for you. The brand’s latest collection, “Summer Forever,” captures everything we love about California style: effortless dressing, sun-soaked days and pieces that feel easy yet statement-making. Inspired by the carefree energy of Venice Beach, the capsule is a love letter to the Bella Venice girl.

Instead of chasing fleeting internet trends, Pardee brought back the brand’s most-loved silhouettes, refreshing them with statement prints and easy separates. Highlights of the drop include the bestselling Jordan Dress revamped in a spicy cheetah print, the Butterfly Dress in a sleek snakeskin pattern and the versatile Bridget Pants designed to transition seamlessly from beach to drinks with the girls.

“We’ve been able to understand what they gravitate toward and what makes them feel most like themselves,” shared Pardee on her inspiration. To bring the sun-soaked cinematic mood to life, the campaign stars writer and poet Orion Carloto alongside LA model Stephanie Mandich. Shot through a dreamy lens, the imagery perfectly reflects the collection’s playful and carefree spirit.

Head over to the Bella Venice website to grab your pieces and manifest that California sunshine all year long.

In other news, Hailey Bieber is Calzedonia’s newest brand ambassador.

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