I.AM.GIA Turns Up the Heat With a Soccer-Inspired Collection
Introducing GIA Sport ahead of the World Cup.
I.AM.GIA is feeling sporty, and the World Cup just gave the brand a chance to flex its ball knowledge. Launching GIA Sport, a collection inspired by the beautiful game and the countries playing at the tournament this summer, the it-girl-approved brand is making fanwear sexy this season.
The collection features athleisure-inspired sets in the colors of some of the biggest nations taking part in this year’s World Cup. France, Brazil, Spain, Portugal and more get the I.AM.GIA treatment, with their flags reimagined as bikinis, micro shorts, skorts and lace-up tops.
Each set features a number, mimicking the style of soccer jerseys with varsity fonts printed on the front and back of shirts and even bikini bottoms. “Team Gia” is spelled out across the chests of tops in a swirling text, bringing that extra touch of femininity to the sporty collection.
Bringing Y2K fashion back to the stands this summer, national pride has never been so stylish before. Everyone is reinventing merch for the biggest tournament yet, but this collection is a ten out of ten.
The GIA Sport collection is available to purchase now on the I.AM.GIA website.
In other news, Levi’s dropped a World Cup baby tee collection.
