“In a time where fighting for global freedoms takes center stage, this release speaks to a generation that is a different kind of creative.”
Following publicly calling out the brand for lack of inclusivity, diversity and bad practices.
“A renewed outlook towards luxury living.”
“This ain’t some band wagon shit btw.”
“We’re listening. We recognize that we have not done enough, and we are dedicated to doing more.”
As well as donations to NAACP and The Equal Justice Initiative.
“We must fix our own house.”
The label commits to providing support to education, social justice and racial equality organizations over the next 10 years.
With proceeds donated to the Gianna Floyd Fund.
“The Black community has inspired and supported Supreme since day one.”
Donations, signing petitions and more.
“We stand together with the black community against racism and inequality.”