Fruity Booty
With proceeds going to a woman-led charity.
Taking inspiration from Pilates studios and baseball fields.
Encouraging us to embrace the shift in seasons.
From postcards at dinner to “souvenir shops” in London and NYC, holiday trinkets are so back.
Recession indicator or kitschy souvenir, whichever way you look at it, sardines are on the menu this summer.
We speak to Hattie Tennant about the rise of her emerging London-based label.
From Insta-cool label Fruity Booty, to minimalist-favorite PROCLAIM.
Judging by recent fashion week runways, it definitely seems like it.
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