Models pose in the brand’s gallery in front of a white backdrop. The photos were then edited to add edge and a lo-fi effect. T-shirts and hoodies are covered in early 1990s artifacts like the cell phone. The label’s Souvenir Series is also continued with a special design from the Mongolian Horse Breeders Association. More information on the collection is shared via an official statement:
“With our latest collection we take a look at the iconic aesthetics of 1980s Hifi equipment. We then fast forward to the early 1990s with our Artifact series where we dig out one of the most stylish devices of the time. Since art has always played a key source of inspiration at BEINGHUNTED. We thought it was time, once again, to look towards our own cultural background here in Germany. There are two designs that pay homage to one of our most well-known representatives of the Fluxus art movement.”
Scroll through the full lookbook above.
- Image Credit
- FLO HETTENBACH