Fashion

UPDATE: Here's When the Off-White™ x fragment design Collab for THE CONVENI is Arriving

Take a closer look at the range, packed inside a cereal box.

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5,109 Hypes

UPDATE: Here's When the Off-White™ x fragment design Collab for THE CONVENI is Arriving

Take a closer look at the range, packed inside a cereal box.

UPDATE (August 8, 2019): With Hiroshi Fujiwara previously teasing an upcoming Off-White™ x fragment design partnership for THE CONVENI shop in Ginza, Virgil Abloh has now announced the release date on Instagram along with more images of the collaborative T-shirts and cereal box. The back of the tees arriving in black and white is printed with Off-White™’s arrow branding along with a blue cartoon character.

Dubbed “Connected Dots,” the range is slated to drop exclusively at THE CONVENI on August 10 for ¥43,000 JPY (approximately $410 USD). Scroll down below to take a closer look.


Following his collaboration with Dr. Martens back in May, Hiroshi Fujiwara now takes to Instagram to tease a special partnership for his label fragment design with Virgil Abloh‘s Off-White™. The news has fans excited as the last time they teamed up was back in 2016 for a range of hoodies and T-shirts.

Slated to drop exclusively at the designer’s THE CONVENI shop in Ginza is a special Off-White™ T-shirt packed inside an orange cereal box branded with the “OFF” text. This falls just in line with the store’s convenience store concept. The tee, arriving in black, features two logos on either side of the chest, each representing the brands that have come together for this partnership.

The Off-White™ x fragment design collaboration will be available to purchase at THE CONVENI’s Ginza store and online store. A specific release date has not yet been announced so stay tuned.

While you’re here, make sure to check out this exclusive neon Virgil Abloh collection which recently dropped at MCA Chicago.

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