
How to Dress Like Your Favorite Characters from HBO's 'Euphoria'
From Maddy and Jules, to Rue and Kat.
For most of the summer, HBO‘s Euphoria had fans tuning in week after week. This wasn’t just due to the acting, but let’s be honest, the style on the show was also refreshing to see. High school is a time period when fashion can be experimental for many. But if you’ve been obsessing over the show, you’d know that costume designer Heidi Bevins nailed it. The main characters Jules (Hunter Schafer), Kat (Barbie Ferreira), Rue (Zendaya) and Maddy (Alexa Demie) all have a distinct personal style marked by Bevins’ eye for design.
If you’ve been itching to try out a few brands you maybe wouldn’t think are for you, you may change your mind after seeing our picks below inspired by Euphoria‘s beloved characters. Whether you’re feeling like going pastel à la Jules, would rather be relaxed per Rue’s style or want a taste of trendy brands worn by Kat and Maddy, we’ve got you covered. Keep reading below to figure out whose style you’d like to copy.
Maddy

Eddy Chen/HBO
You’re telling a bold-faced lie if you say you didn’t enjoy seeing what Maddy (Alexie Demie) wore each week. If you peep Bevins’ Instagram account, you’ll be able to see that this passionate and somewhat promiscuous character is styled expertly in I.AM.GIA and other emerging designers. Get her sporty style by picking up I.AM.GIA‘s patent leather pants, Opening Ceremony‘s pink track jacket and Nike’s Air Force 1 Low in white.
Jules

Eddy Chen/HBO
If we had to choose three words to describe Jules’ (Hunter Schafer) style, we’d pick pastel, psychedelic and designer. Throughout Euphoria, Schafer dons pieces by popular fashion houses including Jeremy Scott and Eckhaus Latta. If you’re in love with her effortless style, look to Eckhaus Latta’s cropped T-shirt and also the moon-inspired long-sleeved tee by critically-acclaimed designer Marine Serre. She also wears a pair of platform boots by Windsor Smith on the show.
Kat

HBO
Budding sex-positive feminist Kat (Barbie Ferreira) is one of our favorite glow-ups from the TV series. In the show, Ferreira’s character is styled in custom Zana Bayne, a buzzy New York-based brand. If you’d like to copy her personal style, try out some luxe picks like Alexander McQueen‘s leather bustier, Saint Laurent‘s mini skirt and Dr. Martens combat boots.
Rue

Eddy Chen/HBO
Everyone has that one friend in high school who looks like they rolled out of bed. Rue (Zendaya) expertly accomplishes this while managing to look stylish. As the season progressed, her laid back demeanor paris well with her style by Bevins. In one episode, she wears a hoodie and cargo pants both by Scott Disick‘s label Talentless. She also sports a pair of Converse’s Chuck 70 sneakers.