Beauty

Urban Decay's New Brow Gel Lasts 60 Hours

Get the lowdown on the semi-permanent product.

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Urban Decay's New Brow Gel Lasts 60 Hours

Get the lowdown on the semi-permanent product.

Urban Decay has introduced a new solution for those frustrated with their current eyebrow game: meet Inked Brow, the brand’s new semi-permanent eyebrow gel that lasts up to 60 hours. Arriving in seven shades suited to blonde, ginger, brown and black hair, Inked Brow arrives in wand form and is easily applied with a built-in angled brush.

Mimicking the lasting effects of microblading, the product features a sweat and waterproof formula that won’t flake or transfer. It’s ideal for those looking to fill in sparse areas and achieve bold, bushy brows. Even though Inked Brow is semi-permanent, any mistakes during application can be easily removed with an oil-based cleanser.

Urban Decay’s Inked Brow retails for $26 USD and is available now on Sephora’s website and in-store.

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