

For Them's Genderqueer Fluid Serum Heightens the Senses for Intimate Moments
Infused with CBD and aphrodisiac properties.
For Them brings issues of queerness and sexual wellness to the forefront with its new intimate serum, concocted with relaxing and interactive properties that highlight the diversity of sexual experience.
Designed for people of all genders, the serum is oil-based and comprised of broad-spectrum CBD hemp extract and MCT coconut oil. It is THC-free, vegan-friendly, plant-based and safe for sensitive skin, with absorbable properties that contribute to increased blood flow in sensitive areas of the body.
Chloe Freeman, the founder of the gender-expansive brand, describes it as a multifaceted experience that engages your whole body — “sex isn’t just, we’re going to have it and then we’re done, or we’re only driving towards orgasm. It’s more experiential, and I think the serum speaks to that.”
With the incorporation of CBD, the serum engages the sensory receptors that deal with pain, pleasure and mood. This allows the user to relax and be more present in their own body. As a consumer-driven brand, Freeman emphasized that the serum’s features were brought up by the consumers themselves, via personal interviews and Discord.
The brand plans to release other serums in the near future that aren’t oil-based since the concoction is incompatible with latex. The fluid serum is now on For Them’s website and priced at $36 USD.