Fashion

Louis Vuitton’s Colorful Alma Bags Are Must-Haves for Spring

The signature silhouette drops in a handful of eye-catching hues.

46,389

Louis Vuitton’s Colorful Alma Bags Are Must-Haves for Spring

The signature silhouette drops in a handful of eye-catching hues.

With spring just around the corner, Louis Vuitton has introduced its signature Alma BB silhouette in a selection of rainbow-inspired colors.

Arriving in five new hues including “Rose Pondicherry,” “Bleuet,” “Gold Honey,” “Orange” and “Yellow Citron,” the bag boasts its signature textured Epi leather as well as the top carry-handle along with a new Jacquard strap. The new detail adds a youthful touch to the classic purse, featuring a sporty Louis Vuitton logo as well as playful monogram patterns across the strap.

The new Louis Vuitton Alma BB campaign is shot by Steven Meisel, and perfectly captures the bags and their vibrant colorways. Take a look at the new releases in the gallery above, and shop the Alma BB online where it retails at $2,180 USD.

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