The product was initially introduced back in 2008 under The Impossible Company, a former organization that brought Polaroid back to life after acquiring the label. The Color 600 Film, which works with the brand’s cameras like the Polaroid Now, delivers Polaroid’s message that creativity comes in diverse shapes and forms. Keeping the original rectangular shape, the image is developed in a circular frame.
Take a peep at the round-frame film above. The product retails for $19.99 USD online for a pack of eight images.