Cult Skincare Brand The Ordinary Steps Into Haircare
The popular beauty brand launches its shampoo, conditioner and scalp treatment.
Since its launch in 2016, The Ordinary has been leading the skincare game with its cult-favorite products that feature cruelty-free ingredients and deliver promising results. Now, after six years of developing formulas loved by many beauty enthusiasts, the brand is diving into haircare with a trio of products, including the Sulphate 4% shampoo, the Behentrimonium Chloride 2% conditioner and the Natural Moisturizing Factors +HA scalp treatment.
With a science-forward approach, The Ordinary’s latest release is sure to change the way we think of our haircare routines. Featuring minimal packaging, the three products are packed with hair-loving ingredients that your roots will be sure to thank you for.
The Sulphate 4% shampoo offers a different way of looking at sulphates. It produces a creamy yet luxurious and un-drying lather, while cleaning efficiently and effectively. The Behentrimonium Chloride 2% conditioner uses a simple approach, focusing entirely on the conditioning aspect of the product without the distraction of other ingredients into the formula. The Natural Moisturzing Factors +HA is a milky formula that will provide the ultimate hydration to support you scalp, as well as hair health and growth.
Priced between $8 and $13 USD, The Ordinary’s haircare offering can be purchased on DECIEM’s website.