Fashion

Bella Hadid, Jourdan Dunn and More Front Burberry's Lola Bag Campaign

A classic design celebrating the strong and sensual Burberry woman.

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Bella Hadid, Jourdan Dunn and More Front Burberry's Lola Bag Campaign

A classic design celebrating the strong and sensual Burberry woman.

Burberry has unveiled a new campaign dedicated to its Lola Bag.

The visuals, created in partnership with Torso Solutions with styling by Suzanne Koller, feature Bella Hadid, Jourdan Dunn, Lourdes Leon and Ella Richards riding half-cut horse figures as they wear the purse designed by Riccardo Tisci. The creative director comments on the handbag: “Lola, at the very core, embodies an attitude — she is strong, sensual and intelligent all at once. An ode to strong women the world over.” He adds: “For the campaign, I really wanted to celebrate that attitude and all of the facets that make up the Burberry woman, so together with Torso, we created a fantasy world where she is free to exhibit her strength and be captured in all of her beauty from every angle.”

As seen in the imagery above, the Lola Bag is offered in colorways ranging from “Natural Raffia” to “Pale Vanilla.” The silhouette is a rectangular flap design with the fashion house’s signature TB logo clasp taking center stage, and is complete with silver and gold chain straps.

Peep the campaign above and below. The Lola Bag is now available globally at Burberry’s stores and online.

 

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