Dior Maison Crafts $10,000 USD Surfboard for "DIORIVIERA" Capsule
A design celebrating the summer season.
Dior Maison is celebrating the summer season with its “DIORIVIERA” capsule, featuring standout items such as a $10,000 USD surfboard covered in the house’s Toile de Jouy print.
The release follows up on the luxury house’s extravagant releases in the past, including items like a branded baby stroller. Produced in the French Basque Country, the board offers a glimpse into creative director Maria Grazia Chiuri’s freedom and adventure. Each piece is crafted through a process of shaping and smoothing, before the board is laid over a special fabric covered with Dior’s emblematic blue Toile de Jouy print. The other side of the surfboard is highlighted with the “CHRISTIAN DIOR” logo and is complete with a special bag used for traveling.
Peep the design above. The Dior-branded surfboard is now available for $10,000 USD on Dior’s website.
In case you missed it, check out the fashion house’s Fall/Winter 2022 Couture show.
