This holiday season just got a lot more interesting, as Jacquemus just dropped the ultimate festive campaign. Starring BLACKPINK’s Jennie alongside a roster of adorable dogs, the campaign was initially teased via Instagram last week, with a caption that read, “‘GUIRLANDE’ with jennierubyjane. The holiday collection! The teaser! Out next week!”
In the video, a tinsel-covered POV camera showcased several cute dogs trying to get a look in, before Jennie popped her head in at the very end. The new campaign follows Jacquemus’ recent holiday release starring Kendall Jenner, alongside the “LE CHOUCHOU” campaign which saw brand muse Gigi Hadid decorated in spherical gowns.
Now, the full suite of fuzz-filled imagery has dropped, with Jennie pictured in the brand’s signature silhouettes with a festive twist, surrounded by an adorable litter of furry friends.
Take a look at the teaser below, and check out the full campaign above.
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In related news, YG Entertainment has confirmed that BLACKPINK has officially renewed its contract as a group.