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Chanel Beauty Announces Whitney Peak as the New Face of Coco Mademoiselle

The ‘Gossip Girl’ star features in the brand’s newest campaign.

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Chanel Beauty Announces Whitney Peak as the New Face of Coco Mademoiselle

The ‘Gossip Girl’ star features in the brand’s newest campaign.

Chanel Beauty announced Gossip Girl‘s Whitney Peak as its latest ambassador, set to be the new face of the Coco Mademoiselle fragrance.

Peak’s rise to fame, in part, can be attributed to her lead role as Zoya Lott in the recent Gossip Girl reboot, alongside her lead role in Hocus Pocus 2. The actor’s fruitful relationship with Chanel began when she became the brand’s ambassador for the U.S. market, which led to her appearance in Chanel’s 22 Handbag campaign and now, she’s set to be the new face of one of the brand’s best-selling and most notable fragrances.

According to Chanel, Peak’s “joy, spirit and energy are contagious,” making her the perfect fit for the brand’s fragrance. At present, the brand’s announcement of its new ambassador is the only thing to be officially confirmed, but Peak is set to star in a fully-fledged campaign due to release in March.

Take a look at the teaser image above, and stay tuned for more from Chanel and Peak.

In other beauty news, take a backstage look at the beauty behind Mowalola’s FW23 at London Fashion Week.

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