Aries x YOOX Celebrate Gender Inclusivity
“They Arise” is the anthem.
Genderless streetwear brand Aries is teaming up with YOOX to emphasize the importance of inclusivity.
The brand expertly plays on its name — adorning hoodies, hats and T-shirts with the impactful phrase, “They Arise,” reminding wearers that self-expression is an integral part of personal freedom and true authenticity trumps trends. Continuing its celebration of the pronoun, “they,” the latest collaboration takes pleasure in expressing its versatility, showcasing siblings, couples and friends of different genders in their campaign.
Using Aries’ legendary Tie Dye technique, sleeveless tanks are outfitted in an edgy yellow jacquard print, while leopard print washes across button-down T-shirts and shorts. Elsewhere, form-fitting tops and leggings arrive in technical fabric typically seen on activewear, nodding to its potential for high performance.
Take a look at Aries x YOOX’s collaboration in the gallery above. Explore the collection on YOOX’s online store.
