
Axel Arigato Brings Music to the Streets This Summer
With its European Truck Tour hitting Paris, Berlin, Stockholm, Amsterdam and London.
If you didn’t have the words “Axel Arigato music truck” on your bingo card this summer, it’s time to add it to the list because the brand’s travelling tour truck is back for another year running.
Fresh off the back of its super successful collaboration with Mulberry, the Swedish label is hitting the road this summer, bringing its infamous Truck Tour back for 2023.
Set to travel across major cities in Europe to bring the heat, the tour will commence in Paris and travel through to Berlin, Stockholm, Amsterdam and London across four weeks in June and July. Continuing the brand’s longstanding legacy within music and community initiatives, the truck tour seeks to bring its vibrant community together for a summer they won’t forget.
Kicking things off in Paris on the longest day of the year, the truck will arrive during the French city’s famed Fête de la Musique, not to mention coinciding with Paris Fashion Week. In a bid to support diverse local talent, each stop will see local acts from each city taking center (pop-up) stage, with names like Unknown T, Jarreau Vandal, ZED, LETO, Axel Boman, JAEL and HÖR among the current list of performers.
Locations for each city will be revealed a few days before the tour arrives, so keep your eyes peeled on Axel Arigato’s social channels for more information.
In other news, you can now shop FLO’s vibrant wardrobe on Depop.