Khloé Kardashian Debuts Fragrance Line In Partnership with Luxe Brands
Introducing “XO Khloé.”
Following in the footsteps of her sister, Khloé Kardashian is beginning her journey in the fragrance world with the launch of her first-ever scent. Working with Luxe Brands, a beauty company known for creating popular collaborations with celebrities such as Ariana Grande, Kardashian has unveiled her first foray into the beauty world with “XO Khloé.”
This perfume is super rich, sensual and indulgent, smelling like a mixture of fresh roses, hazelnut, musk and wood. The floral scent is perfect for the gourmand girl, or anyone that enjoys strong and deep notes.
“Creating this fragrance has been such a special journey for me,” Kardashian said in a statement to the press. “I take a hands-on approach to any project I am involved in and I wanted every detail of ‘XO Khloé’ to feel intentional and purposeful. From the bottle design to the campaign, I was fully integrated into the process from start to finish. I’m especially proud of the scent, it was something we spent a lot of time on to make sure it was perfect and I’m so happy with the final product. I cannot wait to share it with everyone.”
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The “XO Khloé” Eau de Parfum will retail for $78 USD and launched exclusively at Harrods, and will make its U.S. debut at Ulta Beauty on December 1.
While you’re here, check out how to find your “makeup contrast.”