Sex & Dating

Jouissance Empowers Erotic Women Through Fragrance

Dive into the sensuous worlds of your faves.

9.8K

Jouissance Empowers Erotic Women Through Fragrance

Dive into the sensuous worlds of your faves.

JOUISSANCE announces its first-ever collection merging sex-positivity with the world of fragrance.

Available June 19, the new release is “inspired by the lives and creations of three elemental erotic writers – authors of iconic texts that are just as provocative today as when they were first released,” the brand shared.

sexual wellness for women

From seduction to nostalgia, scents — especially pheromones — have an otherworldly effect. According to JOUISSANCE founder Cherry Cheng, fragrance was a very intentional decision. “Using scents as a medium, I hope JOUISSANCE provides a platform to celebrate controversial female authors like Anne Desclos, Anaïs Nin and Catherine Millet, whose works delve deep into the realms of desire and sexuality.” Those unfamiliar with the name should know its a reference to “Hélène Cixous’ notion of ‘jouissance,’ which intertwines the feminine erotic pleasure and creativity.”

sexual wellness for women

Offering a dive into the sensuous worlds of each writer, each fragrance evokes a signature essence. LA BAGUE D’O references Pauline Réage’s infamous creation, “Story of O,” evoking a romantic, yet dark feminine” essence.

EN PLEIN AIR pulls inspiration from the world of art critic and erotic memoirist Catherine M. Delivering “bright, acerbic and fresh” notes, it “opens with the clean airiness of an intellectual life spent in galleries and at editors’ desks, and gives way to the grassy dirtiness of amorous alfresco.”

Lastly, LES CAHIER SECRETS dives into the “sensory writings of infamous diarist Anaïs Nin,” Cheng continued. With a “warm, nostalgic and sensual” scent LES CAHIER SECRETS “imagines a well-traveled writer’s den. A woman adorns her creative space with all her favorite luxuries in order to retreat to a sensual state of feverish creativity.”

For Cheng, each fragrance is a tribute and opportunity to “shed new light on the controversial legacies” of iconic women. Overall, the hope is that each subversive scent will “invite contemporary reflections on the nature of our own desires and how we accept them. In a market dominated by minimalist and gender-neutral fragrances, JOUISSANCE embraces a hyper-feminine aesthetic. For me, it’s essential to show that being intellectual and deeply feminine aren’t mutually exclusive.”

Purchase via preorder on Jouissance’s website.

Read Full Article
Text By
Share this article

What to Read Next

Pjur Drops Vibrating Orgasm Gel for Women
Sex & Dating

Pjur Drops Vibrating Orgasm Gel for Women

The brand known for its best-selling lube drops something new for the girls.

Ethical Porn Sites That Put the Male Gaze to Shame
Sex & Dating

Ethical Porn Sites That Put the Male Gaze to Shame

Bookmark this for your next pleasure session.

10+ Travel-Friendly Sex Products for On-The-Go Pleasure
Sex & Dating

10+ Travel-Friendly Sex Products for On-The-Go Pleasure

Toy recommendations: from vanilla sex to kink galore.


Byredo Drops Its Latest Nature-Inspired Fragrance "Desert Dawn"
Beauty

Byredo Drops Its Latest Nature-Inspired Fragrance "Desert Dawn"

Sandalwood, papyrus and musk flood the olfactory senses.

Elyanna Wants Her Music To Be a Tool for Change
Music

Elyanna Wants Her Music To Be a Tool for Change

The Palestinian-Chilean artist and Princess of Arabic Pop talks about family, fashion and the future.

Squarespace CMO Kinjil Mathur On Supporting the Future's Female Leaders
Culture

Squarespace CMO Kinjil Mathur On Supporting the Future's Female Leaders

“I’m deeply committed to supporting female leadership within my community, with a focus on South Asian and BIPOC representation.”

Stretch in Style With CELINE's New Pilates Collection
Fashion

Stretch in Style With CELINE's New Pilates Collection

Modelled by the ultimate it-girl, Kaia Gerber.

Leslie-Lohman Museum of Art x TRAVIS TADDEO Drop Limited Edition Capsule Collection
Art & Design

Leslie-Lohman Museum of Art x TRAVIS TADDEO Drop Limited Edition Capsule Collection

In celebration of Pride Month.

How to Safely Travel With Sex Toys, According to Experts
Sex & Dating

How to Safely Travel With Sex Toys, According to Experts

Just in time for your summer fun.

Satisfyer’s New Sex Toy Is The Perfect Travel Bestie
Sex & Dating

Satisfyer’s New Sex Toy Is The Perfect Travel Bestie

Elevate on-the-go pleasure.

Nicola Coughlan Stars in SKIMS' New Lounge Campaign
Fashion

Nicola Coughlan Stars in SKIMS' New Lounge Campaign

Lensed by none other than Elizaveta Porodina.

Alessandro Michele's First Valentino Collection Has Landed
Fashion

Alessandro Michele's First Valentino Collection Has Landed

A surprise release during Milan Fashion Week.

In Lindsay Vrckovnik’s World, Building a Vibrant Legacy Starts from Within
Fashion 

In Lindsay Vrckovnik’s World, Building a Vibrant Legacy Starts from Within

Presented by Tommy Hilfiger
The multifaceted creative shares a look into how she immerses herself in new inspiration for Tommy Hilfiger’s latest Hypebae-produced campaign.

JW Anderson Celebrates the Power of the REM Cycle for SS25
Fashion

JW Anderson Celebrates the Power of the REM Cycle for SS25

Putting “REAL SLEEP” on the agenda this fashion week season.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.