Get the Hawkins Look With This Wrangler and Stranger Things Collaboration
“This collection is a love letter to the fans.”
As we gear up for the release of the fifth and final season of Stranger Things, the moment feels undeniably bittersweet. Wrangler is softening the blow with a collaboration that channels pure Hawkins energy, a limited-edition collection blending the Netflix hit’s retro aesthetic with the denim brand’s Western heritage.
Following up from the 2020 Hellfire Club-inspired collaboration, the Wrangler x Stranger Things collection takes fans on a nostalgic trip with retro denim, accessories, graphic tees and those signature statement jackets. Inspired by the looks in the series and taking Wrangler’s 1987 legacy and Western accents, the capsule offers fans a chance to embody their favorite characters from a show that captivated the world.
Each piece is paired with a throwback ad campaign shot in the style of Wrangler’s signature late-’80s promo shots, featuring looks styled for each character. Some highlights include the “Will Jacket,” a varsity-coded style with a relaxed fit and contrast sleeves, and the “Nancy Jean,” a slim-fit, tapered silhouette in a blush bubblegum wash that channels the character’s signature charm.
“Stranger Things has redefined nostalgia for a new generation. Wrangler showing up organically in the show paired with our rich 80s archive, makes this collaboration a natural fit,” shared John Meagher, Vice President of Global Brand Marketing at Wrangler. “This collection is a love letter to the fans—bringing Hawkins-inspired style into the real world while celebrating the final chapter of one of the most beloved shows of our time.”
Stranger Things 5 will debut in three volumes this fall on Netflix, with the first episodes releasing on November 26 and the finale on New Year’s Eve. The Wrangler x Stranger Things collection is available for purchase from November 13 on the Wrangler website, giving fans plenty of time to gear up for the ultimate watch party in true Hawkins style.
In other news, The Sims 4 just got a major West African update.
