Casablanca's Pre-Fall 2025 Takes Inspiration from Japan
Presenting a welcome blend of futurism and Japanese-inspired aesthetics.
Casablanca‘s Pre-Fall 2025 collection just dropped, and it’s a welcome mix of futurism, Japanese aesthetics and cinematography. Inspired by “the essence of Japan,” the collection reflects on creative director Charaf Tajer’s visits to the country. Paying homage to everyday life, the campaign showcases the spirit of Japan through a futuristic lens.
Capturing its talent amidst an urban landscape, the campaign explores the concept of mass information and sensory overload, pictured with infinite flickering screens and technology-inspired visuals. Along with these, the campaign features traditional Japanese iconography, like its signature low beds and leafy Maple gardens, offering feelings of serenity and zen.
Lensed by photographer Richie Talboy, the campaign showcases the PF25 collection in the most cinematic and surreal sense. Featuring sports-inspired co-ords, silk shirts and printed denim, the collection recreates Casa signatures with a seasonal twist.
Take a look at the Casablanca PF25 campaign above and head to the brand’s website to shop the collection.
In other campaign news, check out the latest drop from DUKE + DEXTER.



















