Sports

Golf Content Creator Tisha Alyn Launches Her Own Brand

Addressing long-standing gaps in the category.

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Golf Content Creator Tisha Alyn Launches Her Own Brand

Addressing long-standing gaps in the category.

Since transitioning from the professional golf grind to full-time content creation in 2015, Tisha Alyn has become one of the most relevant voices in modern golf culture, one viral swing video and unfiltered opinion at a time. And as a proud member of the AAPI and LGBTQ+ communities, she strikes an inclusive, expressive tone that few can replicate. Now this point of view has been translated into a golf brand—ALYN—made by women and for women.

Already live as of this week, ALYN’s debut Terra Collection addresses long-standing gaps in the category by delivering adjustable-length skirts and dresses, structured tops with built-in support and pants that move effortlessly. The color palette is defined by ALYN red, a rich maroon which has a strong sense of presence on the fairways, and Bone, a luxe neutral for balance. The entire range is crafted in these hues alongside a spade-inspired “V” motif.

Materials, on the other hand, prioritize function. From sweat-wicking poly-spandex blends to elevated silhouettes designed for dynamic movement, the emphasis is on gear that transitions seamlessly from the driving range to the city. ALYN’s Terra Collection is available now at alyngolf.com. Seasonal drops will follow suit, continuing the brand’s mission to rewrite the rules of women’s golf apparel.

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