Jhené Aiko's ALLEL and Awe Inspired Are Dropping a Jewelry Collaboration
Launching alongside her album, “Westside Whimsy.”
Jhené Aiko’s jewelry brand ALLEL has joined forces with emerging label Awe Inspired to release a new capsule. The collaboration is rooted in nature, mysticism and femininity from Aiko’s Californian lens. Launching as a sort of accompaniment to her upcoming album Westside Whimsy, the whimsical nature of the collection is on full display. Iridescent finishes and vibrant stones lead the charge in a capsule full of not-so-hidden gems.
Each piece has a reference that pays homage to something greater than the stones and metals used to make it. The Aquamarine ALLEL Coin represents clarity and ease. The Califia Goddess Pendant is a nod to California’s mythic namesake as a symbol of sovereignty and sanctuary. Sabertooth tiger-engraved pendants bring the prehistoric guardian into a new age.
Rings are in abundance for this collaboration, with colors inspired by California’s landscape. The Essential Oil Diffuser Ring offers a fresh, scented take on jewelry, with a ceramic insert designed to hold fragrance. Cat’s eye studs, cuffs and signet rings complete the collection.
The ALLEL x Awe Inspired collection will be available to purchase starting April 23 on the Awe Inspired website.
In other news, Dsquared2 unveiled its SS26 campaign.
