Isamaya Ffrench

The Best Beauty Tools of 2024
Beauty

The Best Beauty Tools of 2024

The Hypebae Beauty Awards are back – with a brand new category, too. From celebrity-loved steamers to the most extra gua sha ever made, here are 2024’s winning tools.

ISAMAYA and Nike Are Dropping the Ultimate Shoe for Beauty Lovers
Footwear

ISAMAYA and Nike Are Dropping the Ultimate Shoe for Beauty Lovers

We speak to makeup royalty Isamaya Ffrench to find out more.

The 15 Best Beauty Moments from Fashion Month SS25
Beauty

The 15 Best Beauty Moments from Fashion Month SS25

From body paint to the revival of the side part.

Chris Appleton Brings the Bombshell Back With Ottolinger SS25
Beauty

Chris Appleton Brings the Bombshell Back With Ottolinger SS25

Hypebae got a first look at the big, bouncy wigs backstage.

Vivienne Westwood Went for "Princess Diana in Saint Tropez" at PFW SS25
Beauty

Vivienne Westwood Went for "Princess Diana in Saint Tropez" at PFW SS25

Beauty legends Isamaya Ffrench, Sam McKnight and Mei Kawajiri were up for the challenge.

Isamaya Ffrench and Lashify Create Lashes That Double as Eyeliner
Beauty

Isamaya Ffrench and Lashify Create Lashes That Double as Eyeliner

The only makeup you’ll need.

How Isamaya Ffrench and Facegym Are Redefining Gua Sha
Beauty

How Isamaya Ffrench and Facegym Are Redefining Gua Sha

Marrying makeup mastery and facial fitness with a cool new tool.

How Isamaya Ffrench Made Bird Beauty a Thing
Beauty

How Isamaya Ffrench Made Bird Beauty a Thing

Thom Browne’s eye-catching looks closed out NYFW.

2023 Hypebae Beauty Awards: The Best in Skincare, Makeup, Fragrance and Haircare
Beauty

2023 Hypebae Beauty Awards: The Best in Skincare, Makeup, Fragrance and Haircare

Plus up-and-coming beauty brands to know for the new year and beyond.

Julia Fox Is a BDSM Baddie in ISAMAYA's New Campaign
Beauty

Julia Fox Is a BDSM Baddie in ISAMAYA's New Campaign

Shot in South London alongside Richie Shazam.

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