Isamaya Ffrench Fuses Beauty and Sport With New Nike Collection
Introducing the “Run Forever” Capsule.
Makeup artist Isamaya Ffrench has announced a new collaboration with Nike. Drawing inspiration from both the London cityscape and the tension between female sport and beauty, the limited-edition capsule collection is centered around Nike’s Vomero Premium sneaker. In honor of the release, Ffrench tapped Nike athlete Dina Asher-Smith to star in the raw campaign.
“Isamaya is a creative force, and I love that the collection is inspired by the city that we are both from and love to run in. London is beautiful, diverse and vibrant, but it is also a city that works incredibly hard, has real grit and has shaped who I am — both as a person and as a runner,” Asher-Smith says in a press release.
Harping on Ffrench’s innovative beauty lens and Nike’s undeniable influence on the running community, the collaboration brings us the Vomero Premium in the makeup artist’s signature chrome colorway along with the SCULPT 04 Recovery Tool. Designed in collaboration with reflexologist Maria Pecoff, the SCUPLT 04 massage accessory serves as a necessary companion for post-run recovery.
The Isamaya Ffrench x Nike “Run Forever” Collection will be available for purchase on Nike’s website starting April 25.
In other news, Storm Reid is the face of Coach’s newest perfume.
