Adrianne Ho and Dua Lipa Star in adidas' "Original Is Never Finished" Campaign
Peep the adicolor collection in action.
adidas Originals‘ newest adicolor drop has already proved pretty popular, no doubt due to the eye-catching colorways and retro-inspired garments. Now, the sports brand has tapped a whole slew of talent to star in its latest campaign video, titled “Original is Never Finished.”
Amongst the cast is a star-studded lineup of badass women, including Adrianne Ho, Dua Lipa and DJ and KITH FC Captain, Florencia Galarza, as well as A$AP Ferg and Lu Han. The film itself revolves around the concept that “creativity is in a constant state of evolution” and features each cast member seamlessly picking up from where the previous one left off and of course, they’re all sporting fresh adidas gear, including the adicolor line and the Arkyn and Prophere sneakers.
Peep some imagery from the film above and watch the whole thing below. For more from adicolor, check out the full Spring/Summer 2018 lineup and shop the line now at adidas.com.
